Latest News
Tech Lab Unveils New Privacy Taxonomy
IAB Tech Lab, the global digital advertising technical standards-setting body, announced today the release of the IAB Tech Lab Privacy Taxonomy, now available for public... Read More
Tech Lab announces updates to the GPP US National Section with the Multi-State Privacy Agreement
Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced significant updates to the US National Section of the Global Privacy Platform (GPP). ... Read More
Expanding GPP Coverage: State-Specific Privacy Updates
This spring we added the first batch of additional US States to the Global Privacy Platform. We want to keep the GPP ahead of these... Read More
The VAST CTV Addendum 2024 is Ready for Implementation!
Published: July 18, 2024 Backwards compatibility for VAST 2.0 and above to support features that enable ad serving across all TV-viewing environments The Advanced TV... Read More
Events
2024 IAB Tech Lab Council Meeting
Join us on September 26, 2024 for the IAB Tech Lab’s Council Meeting + Member Vote where we will discuss our 2024 releases to date...
Date: September 26 @ 3:00 PM
Our Vision
Establish open technical standards across the ad-supported digital economy, enabling people and businesses to prosper from the societal and economic benefits of the internet.
Our Mission
Develop global, open interoperable technology standards supporting the growth of a secure and private ad-supported digital economy.
