IAB Tech Lab launches Ad Format Idol initiative. Read more here.

Transforming the RFP workflow with AAMP 3.0 and OpenProposal on October 8 2026 at 12pm ET
AAMP 3.0 Webinar (4)
previous arrowprevious arrow
next arrownext arrow

Featured News and Events

Our Vision

Our Mission

Establish open technical standards across the ad-supported digital economy, enabling people and businesses to prosper from the societal and economic benefits of the internet. 

Develop global, open interoperable technology standards supporting the growth of a secure and private ad-supported digital economy.

Tech Lab Standards are defined across 5 Pillars of Innovation

Our Board Members