The compliance program for Podcast Measurement ensures companies are using the common agreed-upon set of metrics for podcast content and ads and certified that companies are adhering to the most up-to-date version of the Podcast Measurement Guidelines.

The Podcast Measurement compliance program ensures accuracy and consistency of measurement data used in podcast environments which in turn helps to instill trust, understanding and credibility of this channel for the buyside.

To get certified, email techlab@iabtechlab.com