
Clear, structured knowledge of key ad tech components
Visual models of identity resolution and data flow
A practical understanding of PETs and Data Clean Rooms
Insight to influence cross-functional decisions and avoid costly missteps
✅ Understand the difference between identifiers and data
✅ See what really happens with data sharing in programmatic advertising
✅ Learn how Privacy Enhancing Technologies (PETs) and Data Clean Rooms work (and where they fall short)
✅ Connect legal requirements with technical realities
✅ Learn about the new technologies that are being explored and deployed in digital advertising today
✅ Equip yourself to challenge assumptions and shape smarter privacy programs
Note: This is not a CLE-eligible workshop
Privacy and Legal Professionals – Gain technical fluency and practical insight to support compliance and risk assessment
Product, Marketing, and Ad Ops Teams – Build a foundational understanding of data flows and identity mechanics
Engineering & Data Leads – Connect ecosystem design with emerging privacy standards and solutions
Consultants & Policy Makers – See where the market is going and how standards are evolving