Anthony Katsur
Chief Executive Officer, IAB Tech Lab
Anthony Katsur is the Chief Executive Officer of IAB Tech Lab, the global leader in developing and setting technical standards for the digital advertising industry. In this role, he plays a pivotal part in driving innovation, promoting best practices, and establishing standards across the industry, ensuring that IAB Tech Lab members remain at the forefront of technological advancement, and that digital advertising can be transacted safely, efficiently and transparently.
With over 25 years of experience in technology innovation, leadership, and business strategy—including roles at Nexstar, Sonobi, Rubicon, and DoubleClick—Anthony brings a wealth of knowledge and a strategic perspective to the AdTech sector. His extensive background enables him to navigate the complexities of the industry and spearhead initiatives that shape its future.
Focused on collaboration and committed to excellence, Anthony is dedicated to transforming digital advertising and ensuring continued industry growth amid challenges such as increased privacy regulations, signal loss, and the rise of Connected TV (CTV). Under his leadership, IAB Tech Lab has launched critical standards and initiatives including the Global Privacy Platform, ACIF (Ad Creative ID Framework), and the Privacy Sandbox Task Force.