With IAB Tech Lab membership, you help shape global, interoperable technology standards that enable a safe, secure, and privacy-conscious digital media ecosystem. These standards include widely used tools like OpenRTB, ads.txt and sellers.json, VAST, the Global Privacy Platform (GPP), and OM SDK—as well as emerging innovations driving industry efficiency and growth, such as Trusted Server, PAIR, ADMaP, the Live Event Ad Playbook (LEAP), and the Ad Creative ID Framework (ACIF).
Why Join IAB Tech Lab?
BE EMPOWERED | Influence the Standards that drive innovation, efficiency, and ROI
BE CONNECTED | Collaborate and network with the smartest innovators
BE INFORMED | Stay ahead of industry trends and shifts
BE TRUSTED | Build trust with customers and partners
BE A LEADER | Position your brand as a leader in driving industry growth
BE INSPIRED | Access exclusive industry events and learning and development sessions
Just a few of our members from around the world
IAB Tech Lab Membership includes:
- Early access to evolving industry standards and technologies that drive growth in the digital media ecosystem
- Participation in working groups to develop critical industry standards, earning recognition for contributions
- Exclusive access to industry events, webinars, and customized trainings
- Networking opportunities with over 1000+ member companies
- Preferred pricing and discounts on Tech Lab Events and Products, such as Spiders and Bots, Compliance Programs, Transparency Center, and the Supply Chain API
- Sponsorship and speaking opportunities for highly targeted and well-attended industry events
- Access to code repositories, contribute your work, and showcase your contributions
- Coverage for all employees, with the freedom to join as many working groups as they like
IAB Tech Lab General Member Rate Cards
General Members are corporate entities or standalone divisions of a corporate entity whose revenue is primarily based on the sale, delivery, or optimization of digital advertising or marketing programs. Examples include publishers, technology companies, platforms, marketers, media buying agencies, creative agencies, measurement and analytics providers, data companies, brands, and more.
Based on the nature of your business, the following rate cards may apply:
- General Member Rate Card
- Advertiser and Agency Rate Card
- International Rate Card (for companies not headquartered in US)
If you are unsure of which rate card applies to you, please email membership@iabtechlab.com
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