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OpenRTB Spec Release Process Update

November 30, 2022 @ 10:00 AM - 11:00 AM EST

In an effort to facilitate more meaningful conversation based on features instead of version numbers, and to better support the fast moving digital advertising ecosystem, the IAB Tech Lab is changing its release cadence for the OpenRTB specification. We’re changing from a single, inordinately large release once a year to smaller monthly releases on an as needed basis.

Watch the VOD

 

Agenda (subject to change):

Time Session
10:00-10:05 AM IAB Tech Lab Overview

Hillary Slattery, Director of Programmatic, Product, IAB Tech Lab
10:05-10:15 AM Updated Process

Curt Larson, Chief Product Officer, Sharethrough
10:15-10:20 AM November Releases

Hillary Slattery, Director of Programmatic, Product, IAB Tech Lab
10:20-10:30 AM DOOH

Chris Coupland, Platform Operations Manager, Basis
10:30-10:35 AM inventorypartnerdomain

Jill Wittkopp, VP, Product, IAB Tech Lab
10:35-10:40 AM GPP

Jill Wittkopp, VP, Product, IAB Tech Lab
10:40-11:00 AM Q&A

 

Details

Date:
November 30, 2022
Time:
10:00 AM - 11:00 AM EST

Venue

Webinar