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01/19- Addressability Solutions Roadshow

January 19, 2022 @ 9:00 AM - 11:30 AM EST

Join us for the first Addressability Solutions Roadshow of 2022! We will recap the evolution of our proposed specifications from 2021, and dive into the technical challenges and opportunities the industry will face as we chart a course towards responsible addressability backed by technical accountability and consumer privacy. Local business and technology leaders will outline the details of what each specification proposes, how it impacts various businesses and the broader ecosystem, and how to plug in and help shape these important initiatives. You’ll walk away well-versed in various Tech Lab proposals within Project Rearc, including:

  • Seller Defined Audiences specification
  • Accountability Platform specification
  • Global Privacy Platform specification
  • Id-sources.json specification

 

Watch the Recording

 

 

TIME (ET) SESSION
9:00 AM Opening Comments

Benjamin Dick, Senior Director of Product- Privacy, Identity and Data, IAB Tech Lab
9:05 AM Keynote

Townsend Feehan, CEO, IAB Europe
9:15 AM Exploring the Role of Tech-based Accountability Standards

Alex Cone, Vice President, Privacy and Data Collection, IAB Tech Lab

Julien Delhommeau, Staff System Architect, Xandr

Scott Menzer, Co-founder & SVP, Customer Operations & Product, ID5

Ninon Vagner, Privacy and Compliance Manager, IAB Europe
9:45 AM Global Privacy Platform: Making Technical Sense Out of a Patchwork of Privacy Regulations

Carolin Bink, Vice President, Customer Success, 1plusX

Alex Cone, Vice President, Privacy and Data Collection, IAB Tech Lab

Achim Schlosser; CTO, acting CEO, European netID Foundation

Steve Silvers, SVP Product and GM Customer Experience, Neustar

Linda Thielová, Head of Privacy Center of Excellence and Data Protection Officer
10:15 AM  Addressability- Establishing Standards for User-Provided IDs & Seller-defined Audiences

Robert Blanck, General Manager, Advertising & E-Commerce/Section Lead Advertising, Axel Springer

Travis Clinger, Senior Vice President, Addressability and Ecosystem, LiveRamp

Benjamin Dick, Senior Director of Product- Privacy, Identity and Data, IAB Tech Lab

Pierre Diennet, Global Partnerships, Lotame

Chris Hogg, Managing Director, EMEA, Lotame

Cadi Jones, Commercial director EMEA, Beeswax
10:45 AM Transparency Center (Demo)

Paul Ryan, Chief Technology Officer, OpenX

Jill Wittkopp, Senior Director, Product Management Software
10:55 AM Closing Comments

Benjamin Dick, Senior Director of Product- Privacy, Identity and Data, IAB Tech Lab

 

Details

Date:
January 19, 2022
Time:
9:00 AM - 11:30 AM EST

Speakers

Robert Blanck, General Manager, Advertising & E-Commerce/Section Lead Advertising, Axel Springer
Carolin Bink, Vice President, Customer Success, 1plusX
Travis Clinger, Senior Vice President, Addressability and Ecosystem, LiveRamp
Julien Delhommeau, Staff System Architect, Xandr
Benjamin Dick, Senior Director of Product – Privacy, Identity, and Data, IAB Tech Lab
Pierre Diennet, Global Partnerships, Lotame
Townsend Feehan, CEO, IAB Europe
Chris Hogg, Managing Director, EMEA, Lotame
Cadi Jones, Commercial Director EMEA, Beeswax
Achim Schlosser, Chief Technology Officer, netID Foundation
Steve Silvers, Senior Vice President, Product & GM Customer Experience, Neustar, a TransUnion Company
Linda Thielová, Head of Privacy Center of Excellence and Data Protection Officer
Ninon Vagner, Privacy & Compliance Manager, IAB Europe
Scott Menzer, Co-founder & SVP of Customer Operations & Product, ID5
Paul Ryan, Chief Technology Officer, OpenX