Launching the Agentic AI Roadmap
January 28 @ 11:00 AM - 12:00 PM EST
The use of Agentic AI in digital advertising is all everyone in the ecosystem is talking about, but how will it really scale unless existing standards are part of its evolution. IAB Tech Lab’s Anthony Katsur, Shailley Singh and Miguel Morales, along with Christian Carlsson from Liveramp and Kainar Kamalov from CloudX, will discuss how the IAB Tech Lab Agentic Roadmap Protects Scale, Trust, and Investment in this critical kick off to 2026.