Explore the next generation of video advertising technical standards and cross-platform ad delivery at “The IAB Tech Lab Video Summit–Scale and Innovation through Standards” event on December 12th in NYC. Leaders from across the digital video industry will share the latest standard releases and their visions for future development to bring you up to speed on how to innovate efficiently in video advertising, and take advantage of opportunities in TV convergence.
Join your fellow CTOs, product managers, tech leads, and ad operations executives, along with brand marketers and tech-minded agencies, to discuss the future of interactive video advertising.
- Understand how digital and broadcast video advertising is converging and learn about the challenges and opportunities to streamline delivery
- Hear from thought leaders and peers on interesting innovations such as ad clouds, interactive ad experiences on mobile and OTT platforms, and audio advertising
- Learn directly from standards creators about how the long-awaited revamp of the VSUITE (VAST, VPAID, VMAP) and other standards, such as Open Measurement, can transform the industry
What: The IAB Tech Lab Video Summit–Scale and Innovation through Standards
When: Wednesday, December 12, 2018
Where: Convene, 4 Times Square, New York City