Published February 2025 (Moved in GitHub September 2025)
Attribution Data Matching Protocol (ADMaP) v1.0 Final
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Tools & Utilities
Articles
- Apple’s WebKit Updates Mean Advertising’s Future is Server-Side
- Improving OM SDK Performance & Reliability on Android with Sandboxed JavaScript Execution
- Clarifying Today’s Podcast Measurement and Preparing for What Comes Next
- Why we’re bringing Agentic Advertising into Media Planning with OpenProposal
- Does the industry need Agentic Advertising?