IAB Tech Lab’s "I Want My CTV" Advanced TV Event returns with all the experts leading the transformation of TV consumption and monetization Television is in a moment of major change and we’re here to help you navigate those changes with technical standards and specifications Full day of presentations, technical […]
Join IAB Tech Lab's Jill Wittkop and Barnaby Edwards, in conversation with Angie Carballo from DirectTV and Jon Levinson from Samsung Ads as they give a sneak peek of the CTV Ad Portfolio. This Portfolio has been derived from more than 100 submissions collected through the Ad Format Hero initiative, […]
The use of Agentic AI in digital advertising is all everyone in the ecosystem is talking about, but how will it really scale unless existing standards are part of its evolution. IAB Tech Lab's Anthony Katsur, Shailley Singh and Miguel Morales, along with Christian Carlsson from Liveramp, Dinesh Bhat from […]
IAB Tech Lab Taxonomies are a critical guardrail in ensuring that digital advertising partners speak the same language to each other, when trading audiences, ad products, and, above all, content. The Content Taxonomies have continued to evolve and expand as video has continued to grow, and the straightforward v1.0 is […]
Following the announcement of our Agentic Roadmap, we are hosting a hands-on in-person Agentic Bootcamp in the Ad Lab in NYC. Space is limited, so don't wait around or your seat may be gone. The 2 hour session will allow for open discussion and direction on priorities, featuring demos and […]
Join us on February 17th at 1pm ET for a practical webinar on the Event and Conversion API (ECAPI)! This new specification is designed to standardize how marketing-related events and measurable outcomes are communicated across the digital advertising ecosystem. We’re excited to be joined by Google’s Senior Staff Software Engineer, […]
Securing Your CTV Ad Spend with OM SDK's Device Attestation Join Amazon Ads' Principal Product Manager, Vinod Panicker, and IAB Tech Lab's VP of Product, Jill Wittkopp, as they review OM SDK's recent developments. They will explore how the tool is moving beyond measurement and viewability to enable device fraud […]
As part of our Agentic Initiative, we are hosting monthly hands-on in-person Agentic Bootcamp in the Ad Lab in NYC. Space is limited for these sessions, so don't wait around or your seat may be gone. The 2 hour session will allow for open discussion and direction on priorities, featuring […]
IAB Tech Lab’s Signal Shift event returns after sold out events in 2024 and 2025. In an era where digital advertising faces increasing challenges from signal loss, regulatory pressures, and evolving consumer expectations, IAB Tech Lab’s “Signal Shift” brings together industry leaders to explore the cutting-edge solutions shaping the future […]
As part of our Agentic Initiative, we are hosting monthly hands-on in-person Agentic Bootcamp in the Ad Lab in NYC. Space is limited for these sessions, so don't wait around or your seat may be gone. The 2 hour session will allow for open discussion and direction on priorities, featuring […]
IAB Tech Lab’s Signal Shift heads to Europe after sold out NYC events in 2024 and 2025. In an era where digital advertising faces increasing challenges from signal loss, regulatory pressures, and evolving consumer expectations, IAB Tech Lab’s “Signal Shift” brings together industry leaders to explore the cutting-edge solutions shaping the future of privacy […]
Join us on April 23rd, 2026 for the IAB Tech Lab’s Council Meeting + Member Vote where we will discuss our 2026 releases to date and what you should expect from the rest of the year. We’ll cover releases across all of our strategic pillars including privacy, addressability & privacy […]
AAMP-lifying Agentic Advertising with AAMP 2.0 The AAMP 2.0 release takes us from agentic concepts to practical agentic reality. What were previously reference implementations and frameworks, have become full-featured Buyer and Seller Agent SDKs. This webinar, led by Tech Lab CEO Anthony Katsur, alongside the AAMP Architects, Brian Tomasette, and […]
Session 4's agenda will include a deep dive into the recently released AAMP 2.0 features, along with a demo of a real Buy Side integration. Space is limited for these in-person sessions, so don't wait around or your seat may be gone. The 2 hour session will allow for open […]
IAB Tech Lab is bringing its hands-on, in person Agentic Bootcamp to the UK. Join us for a technical session led by product leads Hillary Slattery, Brian Tomasette and Miguel Morales as they discuss Agentic Advertising Management Protocols (AAMP) - a framework for how AI agents can help buy, sell […]
Join us as we dive into critical technical foundations, open standards, and technology solutions to demonstrate their intersection and impact on the commercial needs of the digital ad economy as it navigates this new frontier. Participate in honest and hard-hitting debates and discussions about the industry’s biggest challenges and opportunities […]
In an era where data drives innovation but privacy concerns loom large, Privacy Enhancing Technologies (PETs) have emerged as essential tools for organizations seeking to unlock insights while protecting individual privacy. But how do you know which PETs (other than cats or dogs, of course) are right for your business? […]
The advent of LLMs and AI bots has upended everything for Content Owners, Publishers, and Brands. Now non-human traffic is as important as human traffic, but with a different value proposition. Content Owners need new approaches to monetization and traffic management. This webinar, featuring IAB Tech Lab's Hillary Slattery and […]
As part of our Agentic Task Force work, and the development of AAMP, we are hosting monthly hands-on in-person Agentic Bootcamp in the Ad Lab in NYC. Space is limited for these sessions, so don't wait around or your seat may be gone. Each 2 hour session will allow for […]
This instructor-led, half-day training bridges the knowledge gap for non-technical professionals like privacy lawyers, cross-functional privacy teams, and those drafting commercial contracts that need to get a deeper understanding of what happens to personal information when it traverses the digital ad supply chain.